British crash dramatization against texting while driving goes viral

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Sarah Brodhead called my attention to this video.

Produced by former BBC producer Peter Watkins-Hughes, it's graphic by American standards. In the U.S., we call this a "PSA," public service announcement, but when they are broadcast they are only 30 or 60 seconds. This one is over four minutes.

It's a dramatization, and some might see it as melodramatic.

If it gets people to stop distracting themselves while driving, who cares if it's melodramatic?

Remember, it's graphic (occupants get pretty well bloodied up).



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This page contains a single entry by Robb Westaby, Fox 17 Traffic published on August 26, 2009 5:44 AM.

Maserati turned in as Clunker (when you click this link, the video will start with full volume you can't shut off) was the previous entry in this blog.

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